Services - For new stores - Shopify store setup

Shopify store setup

Our Shopify store setup gets your brand live on a premium theme, properly configured, tested and ready to sell, typically in 3-4 weeks. Whether you are launching your first store, relaunching one that stalled, or arriving from another platform.

  • Certified Shopify Plus Partner
  • £2,000 to £3,000
  • 3–4 weeks
A Shopify store setup in progress on a laptop

Rated 5.0 ★ on Google · Rated 5.0 ★ from 61 reviews in the Shopify Partner Directory · 120+ Shopify stores built

What's included

Everything you need to start selling

Every Shopify store setup includes:

  • 01

    Initial briefing

    A short call to understand your brand, products and goals for the store.

  • 02

    Theme selection

    We recommend the right premium theme for your products and budget, and buy it with you.

  • 03

    Full configuration

    Navigation, collections, product templates, filters and search, set up correctly from the start.

  • 04

    Payments, shipping and tax

    Configured for your markets and tested end to end.

  • 05

    Core pages

    Home, collection, product, cart, about and contact, plus policies and legal pages.

  • 06

    Apps and integrations

    Email, reviews and analytics. The essentials, not a bloated stack.

  • 07

    Full pre-launch QA

    Not a glance over the homepage. We test everything on mobile and desktop, before anything goes live. QA is part of the scope, never an add-on.

  • 08

    Training

    A walkthrough so your team can run the store confidently, plus recorded walkthrough videos to keep.

  • A short call to understand your brand, products and goals for the store.

  • We recommend the right premium theme for your products and budget, and buy it with you.

  • Navigation, collections, product templates, filters and search, set up correctly from the start.

  • Configured for your markets and tested end to end.

  • Home, collection, product, cart, about and contact, plus policies and legal pages.

  • Email, reviews and analytics. The essentials, not a bloated stack.

  • Not a glance over the homepage. We test everything on mobile and desktop, before anything goes live. QA is part of the scope, never an add-on.

  • A walkthrough so your team can run the store confidently, plus recorded walkthrough videos to keep.

Price and timeline

Live in weeks, not months

Our Shopify website builder service runs from £2,000 to £3,000 and takes 3-4 weeks: a premium theme configured to your brand, the fastest route to selling.

What moves the price within that range

Four things, and you will know which apply to you before we quote:

  • 01

    Catalogue size and complexity

    Twenty products with two variants each is a different job from four hundred with size, colour and fit variants.

  • 02

    Number of custom pages

    The core pages are included. A long about page, a stockist finder or a size guide built properly are each additional work.

  • 03

    Apps and integrations

    The essentials are included. Subscriptions, loyalty or a bespoke reviews setup add configuration time.

  • 04

    Markets and languages

    One market and one language is the baseline. Multi-currency or a second language adds setup and testing.

Two costs sit outside our fee and are paid directly: your Shopify plan, and the premium theme licence, typically a one-off in the region of £300 to £400.

A brand campaign photograph from a launched store
A mood board of Shopify store branding references

From you

What we need from you

  1. Your logo and branding elements if you have them
  2. A few reference sites you like
  3. Product images, your product categories and a domain
  4. You do not need a Shopify account. As Shopify Partners we can create one for you free of charge until the project is finished, so you are not paying a subscription while your store is still being built.
  5. You do not need finished photography either. We can start on dummy images, and it is often the better route: seeing the layout first tells you exactly which shots and which image ratios you actually need.

We send a simple checklist at kick-off, and you don't need to know Shopify.

Who it's for

Who this is for

Three situations bring people here, and the setup works for all three:

  • Launching your first store

    You have products and a brand and need to be selling properly, not experimenting.

    Shopify Store Setup
  • Relaunching a store that stalled

    Something was started, half configured and left. We would usually rather rebuild the setup cleanly than inherit it, and we will tell you which is cheaper after a look.

    Shopify Development
  • Arriving from another platform

    If the products and customers need to come with you, that is a migration and we handle it as its own service alongside the setup.

    Shopify Migration

Shopify Case Studies

SHOPIFY STORE SETUP WE'RE proud of

  • M.Hulot Shopify store
    • Premium setup
    • Fashion & lifestyle

    A premium theme set up and tailored so a handmade leather brand still feels handcrafted online.

  • It's lava Shopify store
    • Store setup
    • Fashion & lifestyle

    A switch to a premium 2.0 theme rather than patching the old one, with colour variant display and custom branding.

  • Thaynne Swimwear Shopify store
    • Premium setup
    • Fashion & lifestyle

    A premium 2.0 setup layered with metafield swatches, dynamic colour messaging and a promotional banner.

  • Bambi and Rose Shopify store
    • Store setup
    • Fashion & lifestyle

    A 2.0 template set up in the brand's identity, with step-by-step training so the client could run it alone.

See all case studies

Industries

The categories we know best

We work most often with fashion, lifestyle and luxury brands, and that focus is why our setups start further ahead. If your brand sits outside these categories, we're still happy to talk.

  • Fashion and lifestyle

    Fashion & Lifestyle

    Sizing and fit, returns, drops that spike traffic in minutes, variant and colourway UX, and editorial imagery handled properly.

    Explore
  • Luxury

    Luxury

    Restraint over urgency, made to order and appointment flows, clienteling, and the international duty and delivery complexity that comes with high value orders.

    Explore
  • Jewellery

    Jewellery

    Ring sizing, macro photography and zoom, gemstone and hallmark data, engraving and personalisation, and gifting.

    Explore

We also build for beauty, footwear and sports brands, where the same problems apply in a different shape. If you sell something else entirely, say so early and we will tell you honestly whether our experience transfers or whether another agency knows your category better.

FAQs

Typically 3-4 weeks for a launch-ready store on a premium theme, depending on how quickly content and products come through.

A store setup runs from £2,000 to £3,000 depending on complexity. A premium setup starts from £5,000 and rises with the amount of custom UX involved. A fully bespoke build is a different order of project again. We'll tell you honestly which one you need.

Yes. Premium themes are a one-off cost paid to the theme developer. We recommend the right one for your catalogue and buy it with you.

Yes. That's a Shopify migration, which we handle as its own service so nothing gets lost.

Shopify Migration

Yes. We set the store up to be fully editable and train your team before handover.

We go live at the start of a week, deliberately, so the team is available if anything needs attention. We place test orders through the live store, check payments, shipping and notifications end to end, then hand over.

Yes. Ongoing Shopify support with no long contract.

Shopify Support

No.

Normally 50% once the project is planned, 30% midway, and the final 20% on completion.

No, and we would rather say so than take the work. When we set a store up we do not skip steps, because that is where the quality comes from. If you want to keep the same theme we will set it up from scratch on the latest version.

Yes, directly, over WhatsApp or Slack rather than a ticket system.

Usually yes, and we wrote about why, including where it is not.

Is Shopify good for start-ups?

Shall we build something together?

LET’S TALK

HOURS

Mon–Fri · 9:00–17:00 CET

your trusted Shopify agency